Selling children’s books online is a rewarding and potentially lucrative business. As parents, schools, and libraries continue to seek new and engaging content for children, the demand for high-quality, entertaining, and educational books remains strong. With more parents shopping online for books, there’s never been a better time to sell children’s books—whether they are digital, print, or a combination of both.
Using an eCommerce platform like Ordefy—a SaaS-based solution designed to help you set up and manage your online store—makes the process of selling children’s books even easier. Whether you are an author, illustrator, or publisher, Ordefy provides all the tools you need to build a professional online presence, manage inventory, and grow your customer base.
In this guide, we will walk you through the steps to successfully sell children’s books online with Ordefy, from setting up your store to marketing your books and handling customer support.
Why Sell Children’s Books Online?
There are several reasons why selling children’s books online is a great business opportunity:
- Constant Demand 📚:
Parents, educators, and children themselves are always looking for new stories. Children’s books have a large, evergreen market—whether it’s bedtime stories, educational books, activity books, or even children’s novels. - Global Audience 🌍:
By selling online, you can reach customers around the world. Whether it’s a parent in the U.S. looking for a bedtime storybook or a school in the UK looking for educational resources, selling online allows you to cater to a global market. - Digital and Physical Sales 🖥️📦:
You have the flexibility to sell both digital eBooks (downloadable PDFs or ePub formats) and physical books (printed and shipped to customers). This allows you to scale and experiment with different formats. - Low Overhead Costs for Digital 💸:
Selling digital books removes the need for printing, storage, and shipping, reducing overhead costs and allowing you to keep higher profit margins.
Steps to Sell Children’s Books Online with Ordefy
Ordefy is designed to make launching and managing your children’s book business easy. Below is a step-by-step guide to getting started and successfully selling your books.
1. Set Up Your Online Store 🏪
The first step to selling children’s books online is setting up your Ordefy store. Whether you’re selling digital or physical books, Ordefy offers a customizable, professional eCommerce platform that allows you to start selling right away.
- Sign Up 📝:
Register for an Ordefy account. Choose the right plan based on the number of books you plan to sell, and start building your store. - Create Your Brand Identity 💡:
- Choose a name that reflects your brand, whether you’re focusing on educational books, adventure stories, or niche genres (e.g., “Little Learners Books” or “Storytime Adventures”).
- Customize your store with a logo, banner, and brand colors. This helps make your store look professional and engaging.
- Store Layout 🎨:
- Use Ordefy’s drag-and-drop templates to design a clean, user-friendly store. Showcase your books on the homepage with high-quality images and simple navigation.
- Organize your books into categories such as Picture Books, Early Readers, Educational Books, Activity Books, and so on.
2. Upload Your Children’s Books 📚
Now that your store is set up, it’s time to upload your books. Ordefy makes it easy to upload digital and physical products, manage inventory, and keep track of your sales.
- Digital Books 📱:
If you’re selling eBooks, you can upload your books in PDF, ePub, or Mobi format. Ordefy supports instant digital delivery, allowing customers to download the book right after purchasing.- Create high-quality digital files that are easy to read on different devices, such as tablets, computers, or e-readers.
- You can offer individual eBooks or bundled packages (e.g., a “5-Book Bundle for Kids”).
- Physical Books 📦:
If you’re selling physical books, you can add each book as a product listing with detailed descriptions and prices. You’ll need to integrate shipping options to ensure prompt delivery.- Ensure that each book has a high-quality cover image and a book description that appeals to your audience (e.g., “A beautifully illustrated story about friendship and teamwork.”).
- Product Details 🏷️:
- Include essential information like author name, age range, page count, and genre.
- Don’t forget to add tags like children’s books, educational books, bedtime stories, and other relevant keywords to help customers find your products.
3. Set Up Payment and Delivery 💳
With Ordefy, setting up payment gateways and ensuring your customers can access their books is straightforward.
- Payment Methods 💳:
Offer popular payment options such as credit/debit cards, PayPal, and Apple Pay to make it easy for customers to complete their purchases. - Instant Digital Delivery 📥:
For digital books, Ordefy handles the delivery automatically. After a customer completes a purchase, they will receive an email with a download link to access their eBook. - Physical Book Shipping 🚚:
For printed books, you can set up shipping options with providers like USPS, FedEx, or DHL. Ordefy allows you to manage shipping rates and set shipping policies based on weight, destination, and more.
4. Market Your Children’s Books 📢
Once your store is set up, it’s time to market your books. Effective marketing strategies will help you attract customers and increase sales.
- Social Media Marketing 📱:
- Instagram: Instagram is a visual platform, making it ideal for showcasing the beautiful illustrations and designs of your children’s books. Share sneak peeks, behind-the-scenes content, and customer reviews to engage your audience.
- Pinterest: Create pins featuring book covers, illustrations, and quotes to attract parents and educators. Use keywords like “children’s books” and “bedtime stories” to get your pins discovered.
- Facebook: Run targeted ads to reach parents and teachers. You can also create a Facebook page to build a community around your books.
- Content Marketing & SEO 📝:
- Start a blog on your Ordefy site to engage parents and teachers. Write articles on topics such as “Top 10 Bedtime Stories for Kids” or “How to Encourage Early Reading Habits.”
- Optimize your product listings and blog posts for search engines by using relevant keywords like children’s books, educational reading, and kids’ stories.
- Collaborations and Influencers 🤝:
- Partner with parenting bloggers, teachers, or mommy influencers to promote your books. You can offer free review copies in exchange for blog posts or social media shoutouts.
- Email Marketing 📧:
- Build an email list and send updates on new book releases, promotions, and special offers. Offer a free sample (e.g., the first chapter of your book) to entice potential customers to sign up.
5. Provide Exceptional Customer Service 🤗
Customer satisfaction is key to building a loyal customer base.
- Support 💬:
- Offer multiple ways for customers to contact you, whether through live chat, email, or a contact form on your site. Quick and friendly responses will help build trust with your audience.
- Reviews & Testimonials ⭐:
- Encourage satisfied customers to leave reviews for your books. Displaying positive reviews will help new customers feel confident in purchasing from your store.
- Refunds and Returns 🔄:
- Have a clear return/refund policy for physical books, in case there are issues with the product. For digital products, ensure that your terms and conditions are clear about download limits and usage rights.
Conclusion: Start Selling Children’s Books Online with Ordefy
Selling children’s books online is a fantastic way to share your passion for storytelling while building a business. With Ordefy’s eCommerce platform, you can easily set up your online store, manage digital and physical products, and market your books to a global audience.
Whether you’re an author creating your first book or an established publisher, Ordefy gives you the tools you need to succeed. From customer-friendly payment options to powerful marketing tools, Ordefy can help you turn your children’s books into a profitable online business.
Ready to start selling your children’s books online? Sign up for Ordefy today and begin building your creative eCommerce business!
If you need further help with setting up your store or have questions about getting started, feel free to ask! 😊