Sell Beds

How to Sell Beds Online with Ordefy: A Complete Guide to Growing Your Bed Business

Selling beds online is a highly profitable venture, especially given the increasing demand for home furniture. Whether you’re offering platform beds, adjustable beds, bunk beds, king-size frames, or storage beds, Ordefy provides the tools and features needed to build and scale your online bed business.

Here’s how to get started selling beds online and leverage Ordefy to grow your business.

1. Build an Attractive Online Store for Selling Beds

Your online store is the first interaction potential customers will have with your bed business. A visually appealing, user-friendly website is essential for building trust and making sales. Ordefy enables you to easily create a professional e-commerce website, even without any technical expertise.

Key Features:

Customizable Store Design: Choose from a wide range of professional, mobile-responsive themes and customize them to reflect your brand’s unique identity. From modern designs to classic and rustic looks, ensure your website’s aesthetic aligns with the type of beds you sell (luxury, budget-friendly, or eco-friendly).
Product Listings with Detailed Information: For each bed product, include high-quality images from various angles (side, front, close-ups) to highlight key features like materials, size options (twin, full, queen, king), adjustable features, and special functionalities (e.g., built-in storage, bunk beds, or reclining options).
Size and Style Variations: Offer multiple variations for each bed listing (e.g., bed size, color, or material) so customers can easily select their preferred option.
Lifestyle Imagery: Show your beds in real-life settings, such as styled bedrooms or room mockups, so customers can visualize how the beds will look in their own homes.

Example: A king-size wooden platform bed might have different variations for natural oak, walnut, and white finishes, and detailed descriptions about the wood type, design style, and easy assembly options.

2. Offer Secure and Flexible Payment Options

The checkout process is a critical point in the sales journey, especially for big-ticket items like beds. Ordefy ensures that your payment system is smooth, secure, and flexible to accommodate various customer preferences.

Key Features:

Multiple Payment Methods: Accept payments through major credit cards (Visa, Mastercard, American Express), as well as PayPal, Apple Pay, Google Pay, and more. This ensures that customers can complete their purchases in their preferred way.
Secure Payment Gateway: Ordefy provides encrypted and secure payment processing, ensuring that both you and your customers are protected from fraud.
Financing Options: Selling beds, which are often high-ticket items, means offering buy now, pay later options (through platforms like Affirm, Klarna, or Afterpay) can encourage more customers to make a purchase.
Installment Plans: For more expensive beds, consider offering flexible installment payments to make purchases more affordable.

Example: A luxury memory foam bed might be priced at $1,200. Offering financing options with monthly installment payments could make it more accessible to customers.

3. Streamline Inventory and Order Fulfillment

Selling beds comes with the challenge of managing large, bulky items. Ordefy helps you manage inventory and shipping logistics, making it easier to fulfill orders accurately and efficiently.

Key Features:

Inventory Management: Ordefy provides a powerful inventory management system to keep track of stock levels in real-time. This ensures that you never oversell a bed and can keep your stock up-to-date automatically.
Shipping Options: Offer a variety of shipping methods, including standard shipping, freight delivery for large items, and white-glove delivery for high-end or luxury beds. This gives customers options based on their preferences and urgency.
Packaging Solutions: Beds require special care during packaging. Ordefy offers customizable packaging solutions, ensuring that your products arrive safely without damage.
International Shipping: If you plan to expand globally, Ordefy supports international shipping, allowing you to reach customers worldwide.

Example: A customer purchasing a queen-size metal bed frame can select standard delivery for a reasonable shipping cost or opt for white-glove delivery for assembly and setup at home.

4. Promote Your Bed Business with Marketing Tools

Marketing is key to attracting customers and growing your bed sales. Ordefy provides a wide array of marketing tools to help you promote your business and increase visibility.

Key Features:

Email Campaigns: Stay engaged with your customers through regular email campaigns. You can notify them about new arrivals, sales, or special offers such as free shipping or discounted bundle deals.
Social Media Marketing: Use Instagram, Pinterest, Facebook, and TikTok to showcase your beds in real bedroom settings, share customer testimonials, or run giveaway contests.
Influencer Partnerships: Work with home décor influencers to help promote your beds. Influencers can create authentic content and share their experiences with your products, driving sales.
SEO and Content Marketing: Optimize your product listings for search engines with keywords like best beds for back pain, modern bed frames, or affordable platform beds to attract organic traffic. Consider publishing blog posts about bed buying tips or how to choose the best bed for your sleep needs to build authority and drive traffic to your website.
Retargeting Ads: Use Facebook or Google retargeting ads to bring back visitors who have viewed your beds but didn’t make a purchase.

Example: Create a Pinterest board with styled bedrooms featuring your king-size bed frames or share a real customer story on Instagram showing how your storage bed helped them organize their bedroom.

5. Provide Excellent Customer Service and Build Loyalty

Customer service is crucial in the furniture industry, where purchases are often high-ticket and require a significant amount of consideration. Ordefy provides a variety of tools to help you deliver top-notch customer service and build long-term relationships.

Key Features:

Customer Support: Set up a live chat function or offer support via email or phone to quickly respond to customer inquiries about bed features, shipping, or returns.
Order Tracking: Provide customers with real-time tracking for their orders, so they know when to expect delivery and can track any issues that arise.
Product Reviews and Testimonials: Encourage customers to leave reviews and share their experiences with your beds. Positive feedback builds trust and social proof, influencing new buyers.
Loyalty Programs: Reward returning customers with loyalty points or special discounts on future purchases. A simple program that gives customers a 10% off coupon after their first purchase can increase retention rates.

Example: After a customer purchases a memory foam bed, send a follow-up email thanking them for their purchase, asking for feedback, and offering a 10% discount on pillow or mattress protector.

6. Scale Your Bed Business

As your bed business grows, Ordefy provides the tools to scale effortlessly.

Key Features:

Advanced Analytics and Reporting: Monitor sales performance, track customer behavior, and understand which beds are your best sellers. Use these insights to adjust inventory, optimize pricing, and plan marketing campaigns.
Multi-Store Management: If you expand your product offerings (such as adding bunk beds, adjustable bed frames, or luxury beds), Ordefy lets you manage multiple product lines or stores from a single account.
Global Expansion: Reach customers globally by offering multi-currency support and international shipping options. If you’re looking to sell luxury beds to international markets, Ordefy helps you manage orders in different regions.

Example: As demand for your eco-friendly beds increases, you can expand your product line to include mattresses or bedroom accessories and start offering international shipping to reach more customers.

Start Selling Beds with Ordefy Today!

Selling beds online can be an exciting and lucrative business. With Ordefy, you have all the tools you need to succeed—from creating a beautiful store to offering secure payments and managing orders.

Whether you’re selling modern platform beds, adjustable bases, or luxury bed frames, Ordefy provides a simple yet powerful platform to help you launch and scale your bed business. Start selling beds today and create an online store that customers will love to visit!

This guide gives you a comprehensive roadmap to start selling beds with Ordefy. From setting up your store to managing inventory and marketing your products, Ordefy makes it easy to run a successful bed-selling business. Feel free to reach out for more insights on improving your bed business or enhancing your online store!