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Sell Purses

How to Sell Purses Online with Ordefy: A Complete Guide

Selling purses online is an exciting and profitable venture, especially with the growing demand for fashion accessories. Whether you’re offering designer purses, handmade bags, vintage finds, or customized handbags, Ordefy provides all the tools you need to create a stunning online store that attracts customers and drives sales.

Follow this step-by-step guide to sell purses online with Ordefy and establish a thriving purse business!

1. Set Up Your Purse Store on Ordefy

The first step in selling purses online is to set up a beautiful, user-friendly online store. Ordefy offers customizable themes that are perfect for showcasing your purse collection and making your store stand out.

Key Features:

  • Customizable Store Templates: Choose from a variety of fashion-forward store themes designed for accessories and handbags. Personalize the design to reflect the style and aesthetic of your brand.
  • Easy Navigation: Organize your purses into clear categories such as “Totes”, “Crossbody Bags”, “Clutches”, “Handbags”, “Designer Purses”, and “Vintage Bags” for a seamless shopping experience.
  • Mobile Optimization: Ensure your store is fully optimized for mobile devices, so customers can browse and shop from anywhere.

Example:

  • Categories: “Leather Purses”, “Canvas Bags”, “Mini Handbags”, “Designer Totes”, “Eco-Friendly Bags”.

2. Upload Your Purse Inventory

Once your store is set up, it’s time to showcase your products. Quality images and detailed descriptions will help you attract customers and boost sales.

Key Features:

  • High-Quality Images: Include multiple high-resolution images for each purse, showcasing various angles, close-ups of detailing, and lifestyle shots (e.g., someone carrying the purse).
  • Detailed Product Descriptions: Provide descriptions that highlight key features such as material (leather, canvas, vegan leather), dimensions, compartments, and color options. If you offer customization (e.g., monogramming), make sure to mention it.
  • Sizing Information: Include dimensions and fit information for different styles of purses to help customers select the right size.
  • Customization: Allow customers to personalize their purses with embroidery, monograms, or custom color options.

Example:

  • Product Name: Handcrafted Leather Tote Bag
    • Price: $129.99
    • Description: This handcrafted leather tote is perfect for everyday use. It features spacious compartments for all your essentials, a durable leather strap, and a stylish interior pocket. Available in brown and black.
    • Material: Genuine Leather
    • Dimensions: 15” x 12” x 5”
    • Customization: Add a monogram for a personalized touch (up to 10 characters).
    • Colors: Brown, Black
    • Features: Zipper closure, inner pocket, adjustable straps.

3. Offer Customization and Personalization

Custom purses are an excellent way to stand out in the competitive market. Offering custom options like personalized monograms, unique embellishments, or limited-edition collections can drive more sales and appeal to fashion-conscious shoppers.

Key Features:

  • Personalized Monograms: Allow customers to add their initials or names to the purse.
  • Unique Design Options: Offer limited-edition prints, exclusive colors, or seasonal designs.
  • Embellishments: Let customers choose different embellishments such as tassels, charms, or custom linings.

Example:

  • Product Name: Custom Monogrammed Vegan Leather Purse
    • Price: $79.99
    • Description: Add your personal touch to this chic, eco-friendly purse. Made from premium vegan leather, this bag can be personalized with your initials in your choice of gold, silver, or black.
    • Material: Vegan Leather
    • Dimensions: 10” x 7” x 3”
    • Customization: Monogramming available (up to 3 initials).
    • Color Options: Blush Pink, Navy Blue, Charcoal Gray.

4. Set Up Payment Methods

To make it easy for customers to purchase their favorite purses, ensure that you accept a variety of secure payment methods. Ordefy integrates with popular payment gateways, so you can offer flexibility and security.

Key Features:

  • Multiple Payment Options: Accept payments via credit/debit cards, PayPal, Stripe, and more.
  • Installment Payments: For higher-priced items like designer purses, consider offering payment installment options via services like Afterpay or Klarna. This allows customers to pay over time, which can increase sales.
  • Secure Checkout: Ensure a safe, encrypted payment process that builds trust with your customers.

Example:

  • Payment Options: Accept payments via Visa, Mastercard, PayPal, Stripe, Apple Pay, and Google Pay.
  • Financing Options: Offer Klarna for installment payments on orders over $100.

5. Set Up Shipping and Delivery

Purses are often lightweight and easy to ship, but offering secure and timely shipping is key to customer satisfaction. Ordefy allows you to configure efficient and cost-effective shipping options.

Key Features:

  • Shipping Calculator: Automatically calculate shipping costs based on the purse’s weight and the customer’s location.
  • Free Shipping & Discounts: Consider offering free shipping for orders over a certain amount (e.g., over $75) or running seasonal promotions with discounted or free shipping.
  • Secure Packaging: Use durable, protective packaging to ensure that the purse arrives safely. Luxury purses may be packaged in gift boxes or dust bags for added presentation.
  • International Shipping: Expand your reach by offering international shipping options to customers around the world.

Example:

  • Standard Shipping: $5.99 for orders within the U.S.
  • Free Shipping: On orders over $75
  • Express Shipping: $12.99 for 2-day delivery
  • International Shipping: Rates calculated at checkout.

6. Market Your Purse Store

Effective marketing is key to reaching a larger audience and driving sales. Ordefy gives you all the tools you need to promote your purse store across various platforms.

Key Features:

  • SEO Optimization: Use keywords like “designer purses”, “personalized handbags”, “vegan leather bags”, and “luxury tote bags” to improve search engine rankings and attract organic traffic.
  • Social Media Marketing: Promote your purses on platforms like Instagram, Facebook, Pinterest, and TikTok. Share lifestyle photos, customer reviews, and unboxing videos to engage your audience.
  • Influencer Marketing: Partner with fashion influencers or bloggers to feature your bags and create buzz around your brand.
  • Email Marketing: Send newsletters featuring new arrivals, sales, and exclusive offers to your customer list.

Example:

  • Instagram Ads: Run Instagram ad campaigns showcasing the latest collection of designer handbags.
  • Pinterest: Pin “10 Must-Have Bags for Summer” to a curated Pinterest board to drive traffic.
  • Email Campaigns: Send out an exclusive offer for 10% off the next purchase for subscribers or offer a seasonal sale.

7. Provide Excellent Customer Service

Offering great customer service is crucial in the fashion industry, especially when selling high-quality purses. Ordefy makes it easy to manage customer queries and deliver exceptional service.

Key Features:

  • Live Chat Support: Offer live chat or email support to quickly answer questions about product details, sizing, or customization options.
  • Clear Return and Exchange Policy: Make sure your return and exchange policies are clear. For example, offer free returns for non-customized purses and provide a smooth return process.
  • Customer Reviews: Encourage satisfied customers to leave reviews, which helps build trust and provide social proof.

Example:

  • Return Policy: 30-day returns for non-customized purses. Custom or personalized bags cannot be returned but can be exchanged for resizing or modifications if necessary.
  • Customer Support: Contact us via live chat, email, or phone for assistance.

8. Scale Your Purse Business

Once you’ve set up your purse store and started generating sales, consider scaling your business by expanding your product range, optimizing marketing efforts, and introducing loyalty programs.

Key Features:

  • Analytics Tools: Use Ordefy’s analytics to track your best-selling purses and adjust your inventory accordingly.
  • Loyalty Programs: Implement a rewards program to encourage repeat business, such as offering discounts or exclusive early access to new collections for loyal customers.

Start Selling Purses with Ordefy Today!

Selling purses online is an exciting opportunity to tap into the fashion market. With Ordefy, you have access to all the tools needed to build a beautiful store, showcase your products, provide customization, and attract customers from around the world.

Start your online purse business today and showcase your beautiful bags to a global audience with Ordefy!